Personalizing Emails
Merge tags are unique labels that reference specific information stored in MonkeyPod. You can use merge tags to insert personalized information such as a name or a total donation amount into your emails.
How do I use Merge Tags in my MonkeyPod?
Merge tags are added into the content of an email campaign. You can add them into Email Templates or right into the content of a regular email.
To insert a merge tag into an email, there are three simple steps
- Find the text block you want to add the merge tag to and bring up the editing panel for that text block
- In the panel, you will see the "Merge Tags" field, select this to bring up the list of available merge tags
- From here, simply select the data field you would like to add!
How do I insert a Merge Tag into the subject line of an email?
If you want to personalize the subject line of an email, you can easily do that in MonkeyPod by adding a Merge Tag into the subject line of your Email Campaign.
For example, adding ::subscriber.first_name:: to your subject line will show this as "Cristina here is your yearly giving update" to the person!
What Merge Tags are currently available in my MonkeyPod?
The Merge Tags list below provides the ::merge tag:: and description of the tag's use. You can copy directly from this page and paste the exact merge tag into your MonkeyPod.
Personalization
::subscriber.first_name::
Inserts your subscriber's first name if it's available
::subscriber.last_name::
Inserts your subscriber's last name if it's available
::subscriber.email::
Inserts your subscriber's email address
::subscriber.address::
Inserts your subscriber's street, city, zip, state, and country if available
Donation Information
::donations.lifetime::
Inserts your donor's lifetime donation total
::donations.this_fy::
Inserts your donor's donation total for this fiscal year
::donations.last_fy::
Inserts your donor's donations total for last fiscal year
Campaigns
::organization::
Inserts your organization's name
::unsubscribeLink::
Inserts a link for your subscriber to unsubscribe from an email list
::unsubscribeUrl::
Inserts the full URL (web address) to unsubscribe from an email list
::webviewUrl::
Allows your subscriber to view the email in a web page view
::campaign.name::
Inserts the name of the email campaign
::list.name::
Inserts the name of the email list
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